The Ultimate Website Launch Checklist (Don’t Launch Without This!)
Launching a new website is exciting—but also stressful. One small mistake can break your forms, hurt your SEO, ruin user experience, or even make your entire site unreachable.
This Ultimate Website Launch Checklist ensures your site goes live smoothly, loads fast, looks great everywhere, and actually converts visitors into customers.
Whether you’re launching your first website or redesigning an existing one, this checklist will guide you step‑by‑step through everything you need before hitting “Publish.”
Ultimate Website Launch Checklist
✅ 1. Content Review (Every Page)
Before anything goes live, review content across your site for:
- Spelling and grammar
- Accurate business information
- Updated hours, location, and contact details
- Correct pricing or service descriptions
- Clear CTAs (“Call Now”, “Book Appointment”, “Get a Free Quote”)
- Proper headings (H1, H2, H3…)
Pro Tip: Read content out loud—your ear catches mistakes your eyes don’t.
✅ 2. Visual & Branding Check
Your design should be:
- Consistent on every page
- Properly aligned
- Matching your brand colors
- Using the same style of icons and illustrations
- Including high‑quality images (no blurry logos!)
Check your favicon too—most people forget it.
✅ 3. SEO Essentials
Search engines need a clean structure:
- Custom title tags
- Meta descriptions
- Optimized image names (no “IMG_4839.jpg”)
- ALT text for images
- Proper URL slugs
- XML sitemap submitted
- Robots.txt configured
If you want SEO traffic, DO NOT skip this.
✅ 4. Performance Optimization
Users leave slow websites within seconds.
Make sure you’ve optimized:
- Image sizes
- Caching
- Minified CSS + JS
- Lazy loading
- CDN integration
Google recommends under 2.5 seconds for page load speed.
✅ 5. Mobile Responsiveness
Check your website on:
- iPhone
- Android
- Tablet
- Laptop
- Large monitor
Things to check:
- Buttons are tappable
- Menus open smoothly
- Images resize correctly
- Text is readable without zooming
Over 70% of web visitors browse on mobile—this is critical.
✅ 6. Forms & Functionality Test
Test EVERY form:
- Contact form
- Quote form
- Newsletter signup
- E‑commerce checkout
- Login or registration
Test these too:
- Buttons
- Links
- Menus
- Pop‑ups
- Chat widgets
- Payment processing
Make sure everything actually works.
✅ 7. Security & Compliance
Protect your site and your visitors:
- SSL installed (HTTPS)
- Security plugins added
- Backups enabled
- Privacy policy page included
- Cookie consent (if required)
- Updated CMS & plugins
A secure site builds trust—and prevents nightmares.
✅ 8. Analytics & Tracking
Make sure tracking is set up:
- Google Analytics
- Google Search Console
- Facebook Pixel
- Heatmaps (optional)
Without analytics, you’re flying blind.
✅ 9. Final Device & Browser Testing
Open your website on:
- Chrome
- Safari
- Firefox
- Edge
Check for layout issues or broken scripts.
Need Help Launching Your Website the Right Way?
If this list feels overwhelming—or if you want a professional to handle everything—IT Web Design Pros can help.
We build, optimize, secure, and launch websites with precision.
👉 Contact us
Whether it’s a new design, redesign, SEO upgrade, or full launch management—our team is ready.
